Swimming for health: Using insight to create health promoting pools
ISPAH ePoster Library. McNish E. 10/15/18; 225463; 480
Elaine McNish
Elaine McNish
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Abstract
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Abstract In 2017, Swim England published a report on the Health and Wellbeing benefits of swimming. A key finding was that aquatic activity was conducive for people with health conditions and a recommendation was made that water-based exercise prescription should be a key consideration for health care clinicians and commissioners. Swim England has developed a Three Frontier model using customer insight that takes a whole systems approach to swimming participation. This model has been applied in developing opportunities for people with disabilities and dementia. The insight from Swim England’s monthly survey has revealed that people with health conditions swim less often, are less able swimmers, want to swim to benefit their health but health can limit participation. Identified barriers included a lack of awareness of the benefits to health conditions, water confidence, and a lack of social support, alongside environmental factors including access, information and staff knowledge.Swim England has used this insight and the Frontiers model to develop a whole-pool approach with support from partners including Arthritis Research UK, Mind and the Aquatic Therapy Association of Chartered Physiotherapists. The project will include: Targeted marketing materials and advice on recruitment pathways.Peer support from charity volunteers.An environmental checklist to assess accessibility.Training for pool staff.Training for fitness instructors to deliver aquatic exercise referral programmes.Tailored exercise classes using tablets.Targeted learn to swim opportunities.A pilot will commence with 15 sites in June 2018 and run for six months to test how to a sustainable England wide model.
Abstract In 2017, Swim England published a report on the Health and Wellbeing benefits of swimming. A key finding was that aquatic activity was conducive for people with health conditions and a recommendation was made that water-based exercise prescription should be a key consideration for health care clinicians and commissioners. Swim England has developed a Three Frontier model using customer insight that takes a whole systems approach to swimming participation. This model has been applied in developing opportunities for people with disabilities and dementia. The insight from Swim England’s monthly survey has revealed that people with health conditions swim less often, are less able swimmers, want to swim to benefit their health but health can limit participation. Identified barriers included a lack of awareness of the benefits to health conditions, water confidence, and a lack of social support, alongside environmental factors including access, information and staff knowledge.Swim England has used this insight and the Frontiers model to develop a whole-pool approach with support from partners including Arthritis Research UK, Mind and the Aquatic Therapy Association of Chartered Physiotherapists. The project will include: Targeted marketing materials and advice on recruitment pathways.Peer support from charity volunteers.An environmental checklist to assess accessibility.Training for pool staff.Training for fitness instructors to deliver aquatic exercise referral programmes.Tailored exercise classes using tablets.Targeted learn to swim opportunities.A pilot will commence with 15 sites in June 2018 and run for six months to test how to a sustainable England wide model.
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